Canton Geneva is auctioning several unique licence plates, including GE 55555 or GE 500 000.
GE 911 for Porsche lovers is also available.
While some cantons have earnt big money from licence plates – such as ZH 50, which sold for CHF 200,000 – Geneva is not expecting the same haul.
Bidding is now underway on the cantonal website ge.ch.
Prices start at CHF 5,000.
Govt looks to cut forest protection
The Federal Council is scrapping the CHF 25 million a year that Parliament voted to help forests adapt to climate change, despite two clear parliamentary decisions.
Federal Councillors heckled by protestors
Federal Councilors were out across the country marking National Day on Saturday - but not without controversy.
Further pressure on Swiss football head
Pressure is mounting on Zurich-based FIFA and its Italo-Swiss president Gianni Infantino after North America's football body demanded a complete overhaul of his presidency.
Politicians carry stereotypes
Elected politicians in Switzerland carry more gender stereotypes than the voters they represent, a new University of Geneva and University of Lausanne study finds.
Illegal rave hits pastures
A thousand young people left a mountain pasture in the Vaud Jura unsuitable for grazing after an illegal rave.
More Swiss firefighters head to France
A second team of 33 firefighters from French speaking Switzerland will travel to south-western France this weekend to relieve colleagues battling the wildfires.
